Strategic Marketing

Accelerate your campaigns and business programs across Japan & APAC.


As a creative consultancy, we elevate the reach and impact of client initiatives through exceptional integration of Design, Marketing, Technology and Media Communications.

Brand Activation

Our approach to integrated marketing ensures optimum results for your Branding, Marketing & Campaign Promotions.

Channel Engagement

Market insights to leverage the personas, touchpoints and key media interactions for your Consumer & Business Channels.

Content Marketing

Custom programs for innovative brands seeking to fully maximize their Promotional Impact, Lead Generation and Loyalty Campaigns. 

Public Relations

Communications strategy to increase your awareness and drive Reputation, Media Outreach, Business Leads and Share of Voice.


Slides and worksheets covering critical thinking, branding, business strategy, strategic planning & organizational development.

Executive Coaching

Staff training, team building, leadership & organizational development are also a part of our core consulting focus, assisting businesses in improving their overall effectiveness for more than 20 Years.

Professional Development

Gain access to a powerful resource for knowledge at Concept Design / ACADEMY /
Our content and toolkits cover critical thinking, strategic planning, branding, communications, human resources and organizational development.
Curated / Hosted / Directed by Ed Thompson & Powered by Concept Design I/O in Tokyo, Japan. Active Worldwide.


Ed Thompson

Marketing Consultant / Founder
As founder of Concept Design, Ed Thompson works with multinational clients providing strategic marketing and public relations with a focus on emerging technology. 

With more than 20 years in Japan, he has built solid experience handling the varied challenges leading multicultural, cross-functional teams at all levels of global organizations, to consistently deliver positive outcomes for corporate initiatives. 

He continues to assist both domestic and multi-national corporations in increasing brand awareness through the planning of effective marketing strategies, customer loyalty programs, and lead generation campaigns.

Shoko Nangu

Communications & Public Relations Specialist
Shoko is a Japanese native fluent in English with 20+ years of media and public relations experience managing assignments for over 50+ corporate, trade and government organizations. 

She has developed a comprehensive list of media contacts at major online and offline publications, allowing her to customize communications strategies and media engagement to match the unique objectives of specific client assignments. 

The full range of domestic and international publicity activities she has directed includes press conferences, media tours, advertising tie-ups, consumer engagement event activation, seminars and tradeshows.