Articles / News / Information

A collection of updates on our activities, event reports, market and consumer trends.
Growth Mindset at Work: Four Habits
A growth mindset is a belief you practice, not a trait. Four habits that put it to work, from learning from mistakes to creating value before profit.
AXIS Framework: Agency and Lean Earned Media in Japan
AXIS maps Agency, Expression, Influence, and Significance. See how the Agency quadrant shaped a lean earned-media launch for Penelope Bourbon in Japan.
What Does a Director Do? Four Paths to the Director Seat
A Director owns the decision, not the deliverable. See what changes at Director level and how four career paths reach the same level.
Leading People You Can't See: Three Shifts for Remote Work
Directors need three skills: setting outcomes, building trust without presence, and coaching. All can be taught.
Strategic Mindset: Research, Analysis, and Synthesis
A daily habit for making decisions you can defend
How should a foreign company enter the Japanese market?
If you're still guessing, you are not ready to spend.
Tokyo Garden Party Spring '26 Edition @ Shin-Maru Bldg Terrace
クリエイターが多く集まるネットワーキングイベント、「ガーデン・パーティー」が銀座で無事終了〜🌟
SpCCJ x Desigual Professional Networking Spring '26
原宿のDesigual (デシグアル) で行われた在日スペイン商工会議所主催のタパスナイト🍾🥘🥂🎉
Tokyo Garden Party (TGP) on Tour in SEOUL 🇰🇷🌃🇰🇷
東京が誇るクリエイティブ・ネットワーキングイベント、「ガーデン・パーティー」がソウルに開催〜🌟
Career & Professional Development in Japan
日本でキャリアや専門能力開発に役立った本はどれでしょうか
Staying Relevant in a World of Agentic AI
AIエージェント時代を生き抜く競争力🤖
Cultural Branding Program
Cultural Production / Active Voice / Branded Advocacy
Comms Planning & Positioning for Challenger Brands ☑️
チャレンジャーブランドのコミュニケーション戦略とポジショニング策定 🎯
Aligning Publicity & Channel Marketing 🎯
チャネル選定において広報施策を活かす秘訣 💫
Tokyo Garden Party @ SOAK | Shibuya
クリエイターが多く集まるネットワーキングイベント、「ガーデン・パーティー」が渋谷のルーフトップで開催🌟

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