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Ocean Park Hong Kong

Challenge
Agency of Record for inbound tourism responsible for all media relations, press tours and public relations campaigns for the Japanese Market.

Public Relations

Coinciding with the park's 43rd anniversary, media outreach for launch of attractions at Gala of Lights.

Media Tour

Recruitment of reporters for an exclusive tour of attraction highlights, including famous pandas Le LeAn AnYing Ying.

Branded Collaboration

Ensuring proper presentation to press of branded assets, notably Hello Kitty from Sanrio, during Hello-ween Fest.

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