Ocean Park Hong Kong
Agency of Record for inbound tourism responsible for all media relations, press tours and public relations campaigns for the Japanese Market.
Coinciding with the park's 43rd anniversary, media outreach for launch of attractions at Gala of Lights.
Recruitment of reporters for an exclusive tour of attraction highlights, including famous pandas Le Le, An An, Ying Ying.
Ensuring proper presentation to press of branded assets, notably Hello Kitty from Sanrio, during Hello-ween Fest.