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Great Discovery UK (Part I)

Great Discovery UK (Part I)

英国の新たな魅力は「食」にある 🎯

There is always a flurry of activity wrapping up the end of the traditional fiscal year during March in Japan 🇯🇵🗼🌸  Concept Design I/O is happy to have finished the quarter directing publicity and media engagement leading the Great Discovery Campaign Office for the United Kingdom 🇬🇧🌟🇬🇧

As part of the promotions, our first reception event coincided with Foodex and focused on engagement incorporating the business side of trade, import and media publications at the Ambassador’s Residence 🌳 in Ichibancho, Chiyoda 🏫

Challenging many of the common assumptions about cuisine from the UK, a compelling range of foods and drinks — salmon, mackerel, cheese, beef, whisky, gin and sparkling wines — was arranged by the embassy’s executive chef showcasing the 4 Nations of Northern Ireland, Scotland, Wales, and England 🐟 🏴󠁧󠁢󠁳󠁣󠁴󠁿 🥃 🏴󠁧󠁢󠁷󠁬󠁳󠁿 🧀 🏴󠁧󠁢󠁥󠁮󠁧󠁿

A noteworthy gathering of people, delicious foods and magnificent refreshments bringing amazing connections and conversations 🎯🥂🎉

➡️ Great Discovery UK (Part II) ⬅️

Niels Frederik Walther | Taisuke Yokota | Naoki IENAGA | Chanel Nakamura | Mari Miyata | Zoria Petkoska | Genie Harrison | Phoebe Amoroso

#commsstrategy #publicity #promotions #campaigns #greatfood #greatcampaign #greatfoodcampaign #greatdiscoveryuk #amazingfood #greatstories #englishgourmet #広報戦略 #宣伝・広告 #プロモショーン #キャンペーン #グレートフード #グレートキャンペーン #グレートフードキャンペーン #英国の新たな魅力 #豊な食材 #物語を生み出す #英国グルメ